Developing new products in the supplement industry is an exciting yet complex process that requires careful planning, research, and execution. Here at The Wasdell Group, we have some of the most talented and experienced experts in new product development. Our team has worked with countless clients over the years to help them bring their innovative ideas to life. We love collaborating closely with you to truly understand your vision and specific needs.
With our extensive background in product R&D, we know how to navigate the complexities of transforming a rough concept into a market-ready product. We’ll work side-by-side with you through every phase, from initial ideation and prototyping to testing, refinement, production and launch. Our tried-and-true development process ensures we can efficiently deliver a high-quality product that meets your exact specifications.
It is our aim to make the product development journey seamless, and to bring any product ideas to fruition together. Reach out to our expert team today to find how more.
We have a thorough and innovative process for developing new dietary supplements. This begins with extensive research into the latest scientific studies on nutrition, herbal medicine, and biochemistry to identify promising ingredients that could offer real health benefits.
Our team will work closely with you to turn those ingredients into safe, effective, and appealing supplement formulas. Detailed specifications are drafted for each potential new product. Next, we create an initial formulation for trialling and refinement until we achieve the optimal formula that meets our high standards.
Only after a potential new supplement has passed this rigorous development process will it move into the production stage.
When it comes to developing nutritional supplements, we work with a wide array of ingredient types to create products tailored to your needs. Our expertise extends to branded ingredients that are backed by clinical trials or scientific research demonstrating their safety and efficacy. These clinically validated ingredients can provide a strong foundation of trust and credibility for your supplement formulations. We are also experienced in working with vegan, organic, and non-GMO ingredients to create supplements that align with clean-label consumer preferences and sustainability.
Our ingredient sourcing and supply chain capabilities allow us to procure high-quality ingredients across a range of categories, from vitamins, minerals, and amino acids to herbal extracts, enzymes, probiotics and more. We can also work with innovative ingredient forms like pure blends that provide synergistic benefits or food-grown nutrients with enhanced bioavailability. Our extensive ingredient knowledge and industry relationships enable us to stay on the cutting edge of nutritional science to help our clients develop differentiated, science-backed products that resonate with consumers.
Whether you’re looking to formulate condition-specific supplements, general wellness products, or functional foods and beverages, we can leverage our ingredient expertise to bring your product vision to life.
Our supplement manufacturing facility takes great pride in maintaining the highest standards of quality and safety. We hold a full license from the MHRA (Medicines and Healthcare products Regulatory Agency), the UK’s regulatory body for medicines and medical devices. This license demonstrates our commitment to meeting the strictest criteria for the production of health supplements.
Our entire manufacturing process also adheres to the principles of Good Manufacturing Practices (GMP). GMP is a globally recognised quality assurance system that covers all aspects of production, from the starting materials, premises, and equipment to the training and personal hygiene of staff. This ensures that every supplement we produce is of consistently high quality, appropriate to its intended use, and meets the requirements of the marketing authorisation (MA) or product specification.
We have also fostered strong partnerships with respected organisations like the Vegan Society and the Soil Association. Our facility undergoes regular rigorous audits by these groups to verify that our products meet their high standards for vegan and organic certifications, respectively. We value these relationships and the trust they signify to our customers who follow vegan or organic lifestyles.
Furthermore, we work closely with our local Rabbi to secure kosher certification for relevant products, ensuring we cater to the diverse needs of our customer base. These accreditations and approvals underscore our dedication to providing high-quality, ethically produced supplements that our customers can trust and rely on to support their health and well-being.
Yes, our knowledgeable technical team assist with the formulation of new products to enable accurate quoting and run production development trials.
Within the technical function here at The Wasdell Group, the team also ensure the safety, legality and quality of all products sold by the company through an in-depth knowledge of labelling, food and supplement regulation and legislation.
We also retain a fully qualified nutritionist onsite who can help develop supplements by assessing the science, ingredients, and regulations for food items. They can also provide guidance on which supplements and fortified foods are best for people to meet their nutritional needs. Our nutritionist can also provide personalised nutritional advice and guidance directly to end consumers and customers alike.
